The whole Christmas/holiday thing

Well, its started again - I saw an article on CBC.ca today about Wal-Mart and a few other retailers are re-emphasizing the term "Christmas" over "holiday". In some senses, this makes sense - things like the ever present "holiday tree" are a bit ridiculous - do the other holidays use a tree? It would be analogous to calling the menorah a "holiday candlestick" I'm sure Jewish people would disagree with that, and it wouldn't even show equality/respect to members of other religions (as is the claimed motivation for "holiday trees"), because they know that the menorah is Jewish, and need no part in it. On the flip side, there is a place in using a generic term to greet customers, for instance, as some (if they are overly touchy) would be offended by being wished to enjoy a holiday that they don't celebrate. Anyway, that's enough on that - the whole issue is ridiculous anyway ...